As more and more small businesses are moving to eCommerce, selecting the best platform can be challenging in this age of options.
Today, there are over a thousand options to select your eCommerce platform, but to select the one that suits your requirements the best, can often be a difficult task. With the boom in the eCommerce websites, the demand for eCommerce tools has increased many-fold over the past few years.
To make your business highly profitable, the best platform with perfect adaptability of UX and UI is important. The website and its tools should meet your needs and requirements.
For any new online retailer selecting the best eCommerce platform can be very confusing these days. But we are here to help you with that. We will be discussing the three best platforms available in the market and judge them based on various categories.
Magento vs WooCommerce vs Shopify – A Comparison
Magento, WooCommerce, and Shopify hold the major share of the market concerning eCommerce. According to a recent study, these three together hold more than 57% of the market share.
Out of which Magento alone has over 25% websites. These stats show why these three are the most talked about platforms and why we are making comparisons between these three using these three simple but very important factors.
SEO is a major source of audience for any website. So it is only fair, that the first point of comparison should be the SEO.
All three of these platforms are highly customized for SEO with only just teeny bit differences to set them apart.
WooCommerce has a wide range of SEO customizations which provide you the access to a source code of your site.
Magento, as well, is very highly customized for SEO and provides extensive SEO functionalities. Magento has many unique functionalities which cannot be found in any other.
Shopify has highly optimized SEO tools. There are a number of great features for SEO functionalities.
A major requirement in eCommerce is highly extensive security and sometimes it proves to be a hurdle.
A site can never be secure enough from various kinds of attacks and hacks, but these three options are the best in terms of security out there.
In WooCommerce, you need to attain an SSL certificate for your website, which usually costs around 200-300$. These certificates are sold by the domain host or third-party sellers.
In addition, Security in WooCommerce requires strong passwords, and limited logins which are a standard for WordPress.
In Magento, you only need powerful hosting and PPI to make your eCommerce website secured.
On the other hand, Shopify only requires strong passwords because the SSL certificates are embedded in Shopify subscription.
#3. Performance And Scalability
WooCommerce usually tends to slow down when loading images with a large number of variations. Hence, minimal design is best with this platform.
Whereas, Magento is a very powerful CMS and offers more features than both. Shopify is swift and loads pages very quickly. There is significant page load time in Magento and Shopify.
It is not wrong to mention that all three have their pros and cons based on the above categories. You have to choose the one which suits your business better.